Our team worked closely with Wyndham Hotels to develop an immersive brand experience that included graphic design, architecture, interior design and product design. Brand collateral was created to reflect Wyndham’s philosophy of everything our guests see, touch, smell, taste and hear should delight.
A casual and friendly visual language was developed and applied to postcards, coffee cups, wall murals, welcome kits and signage. The Wyndham logo was re-purposed to create a dynamic and delightful pattern that adds personality to each piece.
Brand continuity was established through the use of colors, patterns and cheerful language. Graphic elements carried through to both the public and private spaces creating an enormous impact through experiential branding.
