Sal Forgione, Manager of Marketing Communications at Michael Graves Architecture & Design, will be delivering an engaging presentation at this year’s Society of Marketing Professional Services ‘The Marketing Event’ (TME) on November 3, 2017, at 2:15 pm – 3:15pm at the Andaz Wall Street in Manhattan.

Sal’s program session, entitled ‘We Don’t Need More, We Need More Meaningful’ identifies effective ways of working within a team of professionals through meaningful conversation and agenda‐setting in order to accomplish common objectives. This program identifies communication strategies that will engage in more goal-oriented activities that are rooted in strategic action – not just adding more programs and protocol to an existing organization. The audience will learn how to maximize discussions with colleagues and set agendas to reduce roadblocks and improve accountability.

“The session is deeply-rooted in a strategy that maximizes individual potential through team synergy while encouraging meaningful discussion and collaboration.” – Sal Forgione

Presented as a workable toolkit, this program focuses on the marketer and business developer’s role in influencing and facilitating business and organizational efforts using meaningful discussion, collaborating among peers, and streamlined consensus building.

“Sometimes the best approach to facilitating meaningful discussion is a clear line of communication, proper planning, and much-needed facetime. This program session is so important to today’s agile workplace professional in emphasizing a ‘best-practices’ global approach to how business is conducted in cultivating lasting client-first relationships. The session is deeply-rooted in a strategy that maximizes individual potential through team synergy while encouraging meaningful discussion and collaboration.” – Sal Forgione on the programEvent:


Society for Marketing Professional Services, New York Chapter
THE Marketing Event (TME) 2017: Grow | Lead | Thrive
To learn more about this event and others please click here.


November 3, 2017, 8:00 am – 5:30 pm


Andaz Wall Street
75 Wall Street
New York, NY 10005

About Sal Forgione

Sal joined MGA&D in 2012. For Sal, creativity is a way of life. As Marketing Communications Manager with the firm, he illustrates key institutional concepts through the use of dynamic language in an expressive style to convey design ideas for project pursuits across the firm’s disciplines. With a Master’s in Business Administration and a Bachelor of Fine Arts, Sal communicates brand messaging with highly engaging presentations, proposals and marketing collateral. Sal has contributed to many of the firm’s signature projects including textile design for CF Stinson and branding/identity for the Michael Graves Collection for JCPenney. He has also provided wayfinding and signage design for several of the firm’s healthcare clients.

About SMPS

SMPS’ mission is to advocate for, educate, and connect leaders in the building industry. SMPS’ vision is for premier professional service firms to recognize SMPS as their most trusted resource for building business and achieving success. The New York Area Chapter serves marketing professionals in the Greater New York City Metropolitan area. The chapter has more than 275 members from over 220 of the area’s leading AEC firms. The chapter was founded in 1984 and is one of the largest chapters in the nation.

Some of the greatest marketing minds and talent in the A/E/C industry will convene on November 3, 2017, in the heart of New York City’s Financial District for a jam-packed day of innovative programming, sharing, and networking. THE Marketing Event (TME) 2017: Grow | Lead | Thrive will ignite your calling and propel you, your team, and your firm to new heights.